Work with us
We specialize in crafting marketing strategies and growth plans based on consumer, industry, and business data.
Working with us gives you access to a variety of services and our expertise, which spans most categories in the product space. We serve clients who are household names and small startups alike who create products that improve the world. Food and beverage, parenting, women’s health, and sustainability are some of our favorite areas to work in.
We work with clients in 3 ways
Intensive Session
A 90-minute strategy session giving you key insights and an action plan.
Ideal for: product or brand launches, growth plans, initial consumer profiles, and purchase journeys.
Starts at $750 per session
Customer Compass
We’ll deploy our unique 3-step approach - ask questions, get answers, synthesize + act - to dig into what your audience wants.
Ideal for: messaging optimization, improved conversions, and growth-oriented audience insights.
Price: $4,500 - $9,000, depending on scope
Custom Support
The full range of our expertise, tailored to your needs.
Ideal for: brand strategy and rebrands, growth consulting, ad campaigns and product launches, putting marketing infrastructure in place, and large-scale consumer research.
Price: $4,500 - $55,000, depending on scope
Our clients can finally stop relying on gut instinct and throwing spaghetti at the wall. At Uppercase, we guide you through a simple insights-gathering process, cultivate an intimate knowledge of your customers in a short amount of time, and use what we learn to craft strategies that really work.
Our Capabilities:
Product or campaign launch strategy
Website optimization
Bringing data to life and determining how to take action
Package testing
Marketing planning and prioritization
Consumer targeting and insights
Identifying revenue streams and opportunities
Brand positioning
Message testing
Results
Our clients see powerful results like: 10-40% year-over-year revenue growth, increased retail product turns, higher average e-commerce order size, improved conversion rates across the customer journey, and improved focus and confidence managing their marketing department.
The first question we’ll ask is: what are your goals? Then, we design a process to fit those targets in a standalone project or as part of an ongoing retainer structure.
We can’t wait to get started.
Testimonials
“The search is finally over for a business-savvy customer research expert with the flexibility and nimbleness to match research projects to your needs and budgets. As a former researcher myself, my standards are incredibly high and Becca's work has been truly top notch. She understands the business 'why' that is driving the research, making sure to approach every stage of the work in a way that ensures you end with actionable insights for your business, and not just a 'deck' that will sit on a shelf.”
“Sales are up 70% over last year. We received phenomenal feedback from retail partners and consumers on the new bottle design. Retailers, primarily Whole Foods, are trying to buy more. Between the freshly redesigned bottles and simply having more product in stores, we are gaining lots of new customers, lots of positive feedback, and a higher margin to boot. We were able to implement a significant price increase right as sales started to tick up because of the new designs.”
“Becca helped us to develop and understand our core customer profile and use it to improve our marketing strategies and fuel growth. During that time, our revenue and profitability grew exponentially and continues today. We ended up working together for nearly two years. Becca is an absolute delight to spend time with - fun, professional, and inspired. I highly recommend her if you are looking to take your company to the next level.”
“I most appreciate Becca's ability to dive into any murky marketing challenge and come up with a smart, clear, actionable solution that's on brand. She's collaborative, open and methodical, yet operates with a sense of urgency and isn't afraid to speak her mind.”
“Thank you for presenting this complex data in such a clear, easy-to-act on format!”